Joey Walsh

• Own design across every major product surface on web, iOS, and Android — home feed, symbol pages, onboarding, profiles, trending, and the marketing site — from first concept through QA and launch.
• AI Streams: designed real-time topic classification for every post in a symbol stream, letting readers filter thousands of posts an hour in place, with chip states, empty states, and reorder transitions that keep the stream stable while scrolling.
• Live Earnings Calls: designed a live audio player within the symbol page with chat, listener counts, transcript, and bullish/bearish reactions, turning earnings into an on-platform event instead of an outbound link.
• Cryptotwits: designed the product from the ground up — information architecture, token and category pages, streams and sentiment, landing page, launch motion, and App Store and social assets. Launched May 2025 across all three platforms.
• Growth: ran logged-out experiments on the symbol page targeting signups, including an AI-generated timeline of stock-moving events and conversation-first layouts. Winning variants shipped as the default.
• Design system: rebuilt the Figma library as a code-first React design system using Claude Code and Cursor — tokens, type, inputs, cards, feed modules, charts, and navigation — matched one-to-one with production and composed into page templates the whole team can fork and share.
• Own the surfaces around the product: website overhaul, launch modals and feature motion, App Store screenshots, social and sales assets, and design QA on real builds before every release.

Impact: AI Streams increased time on the symbol page by 164%. Stakeholder buy-in now takes days, reviews happen on working UI, and engineers build from a live reference instead of redlines.

• Led design for an AI-personalized outbound email product, owning research, UX, UI, website, and marketing from first sketch through engineering handoff.
• Built and maintained the design system from scratch, scaling across desktop and mobile.
• Ran user feedback sessions to define where AI fit within existing sales pipelines and workflows; designed the fundraising decks.

Impact: Scout reached $40K MRR and closed its pre-seed round on the product and materials I designed.

• Owned end-to-end design for a creator monetization platform: wireframed, prototyped, and delivered every iOS and Android view to stakeholders and engineering.
• Led research with creators to identify the highest-value revenue streams to build.
• Produced all marketing assets: website, 2D and 3D animation, and influencer campaign content.

Impact: Grew from 0 to 10K users during my tenure.

• Led and documented UX research with the customer base to identify pain points and define new features.
• Redesigned the UI to make core actions clear and discoverable.

Impact: Daily use of core platform functions rose more than 350%.

• Redesigned the UX for remote team communication into a lightweight, walkie-talkie-style medium.

Impact: Adopted by teams at Google, Lyft, and Snapchat. Acquired by Pulse, then Mozilla.

• One of two designers on a smart travel companion. Owned the admin CMS — nine sections and hundreds of views controlling the entire consumer experience — from wireframe to engineering handoff.
• Conducted dozens of user interviews for research and product feedback.
• Designed 3D illustration and animation for landing pages, marketing, and email.

Impact: Shipped 250+ internal CMS admin views.

• Designed the keyword-staking launch page for a decentralized search engine, plus motion graphics, 3D illustration, and 100+ homepage takeover visuals.

Impact: 43% conversion on the launch page; over half the token supply was staked within two days.